Leveraging thinkPlanner for Streamlined User-Centric Solutions

AI usage is at the forefront of everyone's mind, but using it intelligently is what leads to differentiation. Learn how thinkPlanner, an AI-enabled tool, can be leveraged to create user personas, unique user journeys, and create a comprehensive roadmap for your organization's product idea.
August 30, 2024
5 min read

Objective & Description

thinkPlanner is a unique tool that defines the scope of a product, discovering the various kinds of users and the specific problems the product addresses through well-defined User Personas. Taking it further, thinkPlanner also generates all User Journeys for these personas, spanning the breadth of user actions your product needs to support. thinkPlanner revolutionizes product development by providing a comprehensive toolset that defines product scope, identifies user personas, and maps out user journeys. This robust platform enables teams to deeply understand user needs and pain points, ensuring products are tailored to solve specific problems effectively.

thinkPlanner starts by crafting detailed User Personas, capturing diverse user profiles and their unique challenges. These personas serve as the foundation for creating exhaustive User Journeys. Each journey maps out the sequence of actions users undertake within the product, illuminating critical touchpoints and potential areas for improvement. This case study illustrates how thinkPlanner empowers teams across different functions to collaborate effectively, streamline workflows, and deliver products that resonate deeply with user needs. By integrating advanced AI capabilities with intuitive user experience design tools, thinkPlanner sets a new standard in efficient and user-focused product development.

User Impact

Product Managers would see a significant reduction in the time and effort required to translate product visions into actionable development plans. By identifying and addressing any assumptions or blind spots they have in the conceptualization of the product, it ensures the first version of the product is well-rounded and tackles important user problems.    

UX/UI Designers can leverage the generated user journeys to design more intuitive and user-centered interfaces, with a keen understanding of the pain points users face at each step of the journey. Building on the integration with the Kavi 2.0 platform via page Instructor, which is an in-house no code platform, designers can discover the full range of pages possible for each persona.  

Developers can better align their feature development process with user needs, tracking each feature back to the user journeys. Thanks to the integration with the Kavi 2.0 platform via thinkURL, developers can quickly prototype relevant pages for each journey.  

Techniques Used  

- Prompt Engineering via Chains  
- Structured LLM outputs (JSON mode)‍

Results

- 8x reduction in creating requirements.

- 2x reduction in creating user personas.  

MEET THE TEAM

Anand Krishnan

Managing Partner & CEO

Shamik Mitra

Managing Partner & Chief Delivery Officer

Andrew Zarkadas

Vice President - Growth Americas

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